THE #1 CAPITAL BACKED TECH ACCELERATOR IN SWMI

SUNNY CAPITAL

Investment Criteria

ideology

We like working with founders who are coachable, hardworking, transparent and who share our passion for driving tangible change for the Southwest Michigan startup ecosystem.

Community

Our goal is to support a fresh wave of entrepreneurs dedicated to initiatives such as community reinvestment, local hiring practices, and nurturing the next generation of founders.

Geography

We evaluate companies across Michigan, while primarily looking to back companies based in the Southwest region with a high concentration of Black entrepreneurs and a low concentration of capital.

Industry

Our focus lies in companies we believe epitomize the future of work, consumer technology, and infrastructure enablement, while remaining open to investments outside this scope.

Market

Typically, we seek to invest in companies targeting market sizes of $1 billion and beyond, emphasizing differentiation and superior execution strategies, particularly in highly competitive markets.

Equality

We strive to invest in entrepreneurs dedicated to community engagement, emphasizing values such as gender pay equality, sustainability, and other social initiatives within their companies.

Funding with top-tier support

SUN SEED FUND

Accelerate your pre-seed/seed round funding process by submitting your pitch deck in minutes. Our team of analysts meticulously reviews decks to highlight the most compelling ones to a network of over 50 investors every 30 days who are eager to support Michigan startups. Interested investors are ready to write checks ranging from $100K to $3M+.

RESIDENCY

Teaming up with Startup Zoo headquartered in Kalamazoo, MI, we offer a year-long in-house residency program designed to assist startups and main street businesses in digitizing and commercializing their ventures. Through mentorship, capital infusion, and practical training, we guide entrepreneurs towards sustainable success.

BLACK FOUNDERS RETREAT

Experience a transformative getaway empowering Black founders through wellness, mentorship, networking, and strategic workshops in a serene retreat setting.

Portfolio

Coordinista

Coordinista is a field care optimization company providing the tools and services needed in delivering transitional and chronic care management services during the last mile of care to the home.

ZERO TO WEAR

The Zero To Wear app helps women solve the problems of clothing access, organization, and creativity so they can feel well put together, accomplished, at ease, and proud of their style.

About Sunny Capital

Our mission is to illuminate a pathway for the brightest startups in Southwest Michigan by offering comprehensive support through strategic partnerships and meticulous programming, spanning financial, social, human, and intellectual capital.

CONTACT US